Instant coffee :: Consumers survey results of 2018

Consumers survey results of 2018 in category

Soft drinks / Instant coffee

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Jacobs	57.14%	5

2.		Nescafé (Nestlé)	27.55%	2.40

3.	4	Carte Noire (Mondelēz Ukraine)	18.98%	1.67

4.	3	Чёрная карта (Strauss Coffee Service)	18.37%	1.63

5.		Галка	12.65%	1.09

6.	12	Ambasador (Sucafina S.A)	12.45%	1.08

7.	6	Tchibo	11.22%	0.98

8.	7	Davidoff (Асканія Дістрибьюшн)	10.41%	0.91

9.	11	Jardin (Orimi Trade Ukraine)	8.78%	0.78

10.	8	Жокей (Orimi Trade Ukraine)	8.37%	0.72

11.	10	Віденська кава	7.96%	0.71

12.		L’OR	5.51%	0.65

13.		Coffee-mate (Nestlé)	4.90%	0.43

14.	15	Fort (Strauss Coffee Service)	4.69%	0.401

15.	14	Lacomba (УкрКофе)	4.49%	0.397

16.		Maxwell House (Монделіс Україна)	4.08%	0.367

17.		Milagro	4.29%	0.363

18.	9	Baristi (AVK Confectionery Company)	3.88%	0.352

19.	26	Golden Eagle	3.27%	0.295

20.	22	Monterrey (Асканія Дістрибьюшн)	2.65%	0.233

21.	23	Добрыня	2.04%	0.181

22.	21	Indiana Gold (Добриня-Дар)	2.04%	0.180

23.	19	Одесский кофе (Енни Фудз)	2.04%	0.175

24.	25	Elite Platinum (Strauss Coffee Service)	1.84%	0.160

25.	24	Roberto TOTTI (Strauss Coffee Service)	1.43%	0.132

26.	18	Добра кава (Solomia)	1.22%	0.104

27.	20	Manhattan	1.22%	0.103

28.		Вивальди (Exprim)	0.41%	0.037

29.	27	Індіана (Solomia)	0.41%	0.034

The participant which took the 1st place in this rating is by opinion of Ukrainian consumers is the best choice in 2018, recommendation of consumers #1 in the category “Розчинна кава”.

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2018, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.