Eye liner :: The total survey results of 2017 by the integrated assestment

The total survey results of 2017 by the integrated assestment in category

Cosmetics / Makeup / Eye liner

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	8	L’Oréal Paris	5

2.	1	Dior	3.99

3.	15	Artdeco	3.85

4.	10	Mary Kay	3.78

5.	7	Yves Rocher	3.60

6.	3	Max Factor	3.58

7.	6	Oriflame	3

8.	5	Avon	2.693

9.		Maybelline	2.691

10.	4	Chanel	2.286

11.	12	Eveline	1.857

12.	22	Collistar	1.793

13.	18	Lumene	1.662

14.	2	Be:Yu	1.496

14.	20	Color me	1.496

16.		Pupa	1.488

17.	21	Guerlain	1.281

18.	13	Beauty skin	1.226

19.	23	Artistry	1.129

20.	17	Bourjois	1.122

21.	11	Yves Saint Laurent	0.758

22.	14	Faberlic	0.719

23.	19	Make up Factory	0.504

24.	23	IsaDora	0.226

25.	22	Ninelle	0.214

26.	~	Paris Berlin	0.145

–.	24	Logona	0

–.	25	VOV	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2017 in the “Eye liner” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2017, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.