“Favorites of Success” logo Marketing, advertising :: The total survey results of 2017 by the integrated assestment
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The total survey results of 2017 by the integrated assestment in category
Profile publications / Marketing, advertising
Info Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.
Consumers (40%)
Experts (40%)
Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Chart of calculation of the integral rating Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).
1. Маркетинг и реклама  5
2.
3
Маркетинг в Україні  4.65
3.
2
Marketing Media Review  3.72
4.
11
Маркетинговые коммуникации  1.41
5.
8
Бренд-менеджмент  1.21
6.
16
Маркетинговые исследования в Украине  1.19
–.
~
Отдел маркетинга  1.17
7. Outdoor Ukraine  0.91
8.
10
Реклама и дизайн в Украине  0.86
9.
5
Мир выставок  0.73
10.
4
Интернет-маркетинг  0.66
11.
14
Маркетинг услуг  0.60
–.
9
Наружная реклама  0.56
12. Реклама: теория и практика  0.47
–.
13
Управление продажами  0.46
13.
15
Стимулирование Продаж/ Blt-Report  0.39
14.
6
Рекламный бизнес/ Adreport  0.31
15.
~
Рекламные технологии  0.25

Notice
The competitor which has taken 1st place in this rating — is the most successful Ukrainian edition of 2017 in the “Edition about the marketing and advertising” category!
Using this rating is only possible with obligatory link to the source.
This rating was built as a result of the study of social preferences in 2017, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.
Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.
https://favor.com.ua/en/vote/media/marketing-advertising/?results=2017A